AMO - Spruce Shop - Milwaukee - Fish Creek

Spruce, located in Milwaukee and Fish Creek. AMO Denim, shop now at Spruce.

AMO

AMO, simply translated, is the latin root word for love. Founders Kelly Urban and Misty Zollars only objective was to simply make the perfect pair of jeans. Offering jeans that feel real, get better with every wear, but are still so comfortable that you never want to take them off. They achieved this goal through these modern, timeless jeans that are carefully made in Los Angeles.